PepsiCo - PEP U Campaign

Work

PepsiCo  |  PEP U Degreed Campaign

A group of people are standing in front of a green screen.

Super-widescreen version for billboard:

Cinemagraphs:

A man is looking at a cell phone with the words learning is changing behind him.
A woman wearing headphones is looking at her cell phone.
A woman is holding a cell phone in her hand.

Poster Designs:

A man is looking at his cell phone with a surprised look on his face.
A woman is holding a cell phone in her hand and smiling.
A woman is holding a cell phone with a surprised look on her face.

Storyboard pages (click to enlarge):

Project brief

Produce a bespoke video to promote their brilliant and expansive online learning and social platform PEP University or ‘PEP U’. The campaign needed to be versioned for twelve languages.

Project outcome

Rather than opting for a typical ‘explainer’ video, we created a bigger and better campaign-led set of visual assets that our client could share throughout their digital platforms. Enter the eighties.

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